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Frequently Asked Questions

WandStore is a Shopify app that uses AI to generate storefront widgets and homepage experiences. Merchants add WandStore app blocks to the theme, generate drafts in Studio, preview them, and choose which versions go live.

Use WandStore Homepage when the generated experience should take over the page area, such as a seasonal campaign, launch page, or customer-specific home page. Use WandStore Widget for focused modules inside an existing theme page.

WandStore adds theme app blocks. Widget blocks fill their own container and do not replace surrounding theme sections. Homepage blocks can replace larger page areas when intentionally used.

Does WandStore work with all Shopify themes?

Section titled “Does WandStore work with all Shopify themes?”

WandStore works with Shopify Online Store 2.0 themes that support app blocks. Older vintage themes that do not support app blocks are not compatible.

A surface is a theme placement where WandStore can render, such as a widget block on the home page or a homepage block.

An experience is generated content for one surface, audience, and placement. It can have multiple versions, with one selected as live.

No. Drafts stay private until a merchant sets a version live.

Can I preview a draft on the real storefront?

Section titled “Can I preview a draft on the real storefront?”

Yes. Studio can create a signed storefront preview URL for a generated version. Preview mode shows a banner and skips shopper tracking.

Yes. Open the experience, select an older version, and use Set selected live.

Studio supports default visitor, individual customer, and cohort audiences.

Cohorts are group audiences created from Shopify customer tags.

WandStore computes new, casual, regular, and vip tiers from order count and lifetime spend. Tiers are profile context for generation, not the current cohort creation method.

Can anonymous visitors see generated widgets?

Section titled “Can anonymous visitors see generated widgets?”

Yes, when a Default visitor widget version is live for the placement. Customer-specific experiences require a signed-in customer match.

WandStore can use Shopify customer, order, product, discount, audience, theme, and store context, plus merchant instructions. See Data Usage for details.

What customer data is excluded from generation?

Section titled “What customer data is excluded from generation?”

WandStore does not use payment information, passwords, phone numbers, full physical addresses, browsing history, or fingerprinting data for generation.

Does WandStore use browsing-history tracking?

Section titled “Does WandStore use browsing-history tracking?”

No. WandStore does not use browsing history, fingerprinting, or advertising cookies for personalization.

WandStore supports merchant GDPR workflows through Shopify compliance webhooks and app deletion workflows. See GDPR Compliance.

WandStore does not run AI generation on shopper page load. Blocks request live generated versions cache-first. If no live version exists, the block renders nothing and the native theme remains intact.

Generation runs in the background from Studio. Typical drafts may take 30-60 seconds depending on provider, products, and prompt complexity.

WandStore tracks rendered, visible, and click events from the storefront. Add-to-cart and checkout events come from the Shopify Web Pixel. Orders and revenue come from Shopify order attribution.

Check Settings > Shopify Web Pixel. If the pixel is missing or misconfigured, click Repair and test again.

No. Install the app, add app blocks in the Shopify theme editor, and generate drafts in Studio.

Yes. Add widget blocks to any templates that support app blocks. Each block can have its own placement key and generated experience.

Generation limits are based on the current plan. Free includes 5 generations. Starter is $19 / 30 days or $190/year with 50 generations. Growth is $49 / 30 days or $490/year with 120 generations. Scale is $99 / 30 days or $990/year with 300 generations.

  1. Remove WandStore app blocks from the theme if desired.
  2. Uninstall the app from Apps in Shopify admin.

WandStore handles app lifecycle and compliance cleanup through Shopify webhooks.